Mateusz Małys smiling and giving a peace sign

For 14+ years, I've helpedcompanies design greatproducts, experiences, interfaces and software.

I’m also active YouTube creator on a mission of sharing my knowledge to other designers.

Case Studies

Selected works

A few of the products I've worked on. First is about building this very site with an agentic workflow, open to everyone; the rest require password, so enter the password below if you have it, or reach out for a walkthrough.

AI Assisted Design project thumbnail
Agentic Designer

AI Assisted Design

This site, right here — designed and built from a blank scaffold by directing an AI coding agent through a conversational, iterative workflow. The one case study here that's open to everyone, no password required.

Agentic WorkflowsAI CollaborationRapid IterationAccessibilityLive Data Integrations
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Password-Protected Case Study project thumbnail
UX Leader

This project's name and description are password protected and hidden until the password is entered above.

Design SprintsDesign ThinkingWorkshopsProduct DesignDesign SystemsResearchDocumentation
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Password-Protected Case Study project thumbnail
Product Designer

This project's name and description are password protected and hidden until the password is entered above.

Design SprintsWorkshopsProduct DesignPrototypingAR/VR DesignResearchIdeationMobile Apps
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Password-Protected Case Study project thumbnail
UX Designer

This project's name and description are password protected and hidden until the password is entered above.

Design SystemsDesign SprintsWorkshopsResearchProduct DesignPrototypingContextual InquiryUser Interviews
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Mateusz Małys standing in a sunlit hallway, arms resting on a ledge

Design Tools

Figma
Sketch
InVision
Adobe Photoshop
Adobe Illustrator
Adobe After Effects
Pen & Paper

AI & Agentic Workflows

Agentic Workflows
Claude Code
ChatGPT
Prompt Engineering

For over 14 years I'm connecting business goals with users needs.

Mateusz "Kerev" Małys — Seasoned Product Designer & YouTube Creator

Methodologies & Methods

Agile & Dual Track Agile
Storyboards
User Flows
Heuristic Analysis
User Journey Maps
Personas
Stakeholder & User Interviews
Key Performance Indicators
Metrics & Data Analysis
Design Sprints
Workshops

Research Tools

Google Analytics
UserTesting
Pendo
Usability Testing
HotJar
Maze
UX Tweak

Design

Sketches
Wireframes & Mock-ups
Rapid Prototyping
Product Design
Information Architecture Design
Interaction Design
Interface Design
Design Systems
Accessibility (WCAG)

Business Skills

Project Management
Work Planning
Stakeholder Management
Strategy & Vision Presentations
Collaborative Problem Solving
Testimonials

What people I've worked with say

During my one year work with Mateusz, he convinced me of his high competences and excellent aesthetic sense. Thanks to his wide experience he is able to approach all kinds of projects comprehensively and with great creativity. Mateusz does not only understand what he is doing, he also always finds the time to explain his decisions. Even in most busiest situations, Mateusz is a colleague who always makes time to help out. I valued his insights and support very much.
Sarah Lang headshot
Sarah Lang
Marketing Manager at Zyte (formerly Scrapinghub)
Mateusz has impressed me over and over again with his ability to make progress in the face of road blocks. As a researcher who helped to support his team, he would come to me with a plan already built and ask what needed to be improved. Many other people I work with always want their hand held from step 1. He owns his success. Polite, yet straight forward, he's a pleasure to collaborate with. He has a strong ability to audit an experience flow and all of it's moving parts. This has been impressive time and time again and even more useful in his design work. Hire him. You won't regret it.
Trae Winterton headshot
Trae Winterton
Product Manager at tech co.
I worked with Mateusz on multiple projects during my time at Workfront. He proved not only to deliver great, well thought designs, but also to be able to perform UI/UX audit and provide valuable insights while the team was working on specifications of new or refactored functionality. With his up-to-date knowledge end sense of aesthetics, I couldn't recommend him more as a UX Designer.
Adam (Krzysztof) Witalewski headshot
Adam (Krzysztof) Witalewski
Senior Frontend Developer at Kind
I have worked alongside Mateusz for nearly a year now. During this past year together I have witnessed Mateusz excel at his position as a designer, as well as continually push himself and his research. (...) Mateusz has taken on responsibilities well-beyond his core job role and has been an important part of the success of the Workfront UX team. His input has been incredibly vital to the success of several projects we've worked on together and I appreciate his positive attitude when approaching new ideas and changes. (...)
Brooke Bell headshot
Brooke Bell
UX Manager at Adobe
If you get to be as lucky as I am and work with Mateusz, the world will be your oyster! Mateusz has proven himself to be a hard-working, highly-skilled professional, as well as an amazing teammate, and a good friend. What is also worth mentioning is that Mateusz is experienced in working with international teams, across time zones, and thirsty for knowledge and new skills. I can definitely say that Mateusz is a graphic designer you want on your team.
Karolina Strachota headshot
Karolina Strachota
Executive Assistant to VP of Marketing at Workfront, an Adobe company
Mateusz is a hard working data driven designer with a growth mindset. He proactively looks for the ``why`` behind customer interaction and challenges the status quo appropriately. He's also a pleasure to work with! If you get the opportunity to work with Mateusz, you should take it.
Matt Bryan headshot
Matt Bryan
Product strategist | Distributed design leader | Adobe inventor
It's always a pleasure to work with such a strong professional and a great personality. We've been working together on the same project over a year and it's been always a treat for me. I highly recommend Mateusz as a UX professional who has an outstanding background in UX Design and deep understanding of users.
David Minasyan headshot
David Minasyan
User Experience Team Lead at RedKite
I worked with Matthew on several projects over the last three years and highly recommend him as an experienced and skilled graphic designer. Matthew had positive approach to each assignment and ability to translate our ideas into top-notch designs. He is good listener, communicates clearly, collaborates well at all levels, team player. If you want outstanding results delivered on time and within budget, Matthew is a professional graphic designer you'll want to meet.
Jaroslaw Kaczmarski headshot
Jaroslaw Kaczmarski
Software Development Consultant
In the project on which we worked together, Matthew turned out to be a committed and goal-oriented designer. Interfaces created by him were clean, transparent and in-line with current market trends. It was clear that his interest in modern technology translates into the quality of created projects. He identified himself with the product, which positively translated into motivation and enthusiasm for work.
Magdalena Flis headshot
Magdalena Flis
System analyst and designer at Pracuj Group
Mateusz, is a very dutiful person. Performs projects within a specified timeline. He is communicative and understanding.
Artur Mikołajewski headshot
Artur Mikołajewski
Procurator at IT Geeks sp. z o.o.
Matthew is a person who is fully engaged in what he do, his job is also his hobby. He is open minded and willing to share his knowledge, which comes from the passion and the continuous deepening it. He has a talent for creating functional websites that effectively help to promote the brand.
Ewelina Ebertowska headshot
Ewelina Ebertowska
Student of Adam Mickiewicz University
Aerial view of Poznań's Old Town Market Square, where I work remotely from
What I'm up to

I'm operating remotely from Europe, Poland

I work full time as a UX Designer, but in my spare time, I like to teach and coach others about design.

I post videos on how to get started in UX and UI design, design process, tools, career advice, news, inner workings of the tech industry, ways of increasing your skills as a designer, and finally, how to design awesome products.

I am operating remotely from Poznań & Koszalin, Poland.